Brand Analytics: Retail Partners

the retail partners tab provides an overarching look at which retailers carry your product and useful information like revenue and order numbers, units sold, velocity, and avg days of stock retailer performance retailer name of the retail partner revenue total sales generated at this location orders number of orders placed units sold total quantity of units sold velocity rate of product turnover (higher numbers indicate faster moving inventory) avg days of stock average number of days products remain in stock click any row to drill down into detailed performance metrics for that specific retail partner retail partner performance detailed overview brand overview the brand overview provides high level metrics for the selected retailer of your brand revenue total sales generated of your brand % of total retailer revenue your share of the retailer's overall revenue total orders number of orders placed of your brand units sold total quantity sold of your brand top performing see "top performing products" for a breakdown of columns included in the table location breakdown the location breakdown provides further information by location and includes the following categories with % of that location's total revenue top category & brand the best performing category and brand combination for that location, based on total revenue revenue total revenue generated by the location for the selected date range and audience orders total number of orders placed at the location during the selected timeframe