Cart Upsell

upselling products in cart is a strategic move for retailers for many reasons you can increase aov, improve your customer's experience, and enhance product discovery how to enable cart upsell note by default, cart upsell will be set to on, with data source 'purchase history' navigate to store > settings > products > scroll to 'cart upsell' toggle on "show cart upsell products in cart" add at least 1 data source save cart upsell data sources there are 3 different data sources available to prioritize what products will show in cart use the reorder number input and/or arrows to order them from highest priority (1) to least (3) purchase history this takes into account the customer's last 10 purchases note for logged out users, we will attempt to fill a guest purchase history based on the customer's prospect id, but if they have never purchased at your store before or have cleared their cookies, purchase history will not take affect price set a price min and max you can use this to suggest low cost add ons at cart brand prioritize up to 5 brands this is good for those stores that have in house brands or any brand deals use the reorder number input and/or arrows to order them from highest priority (1) to least (5) cart upsell consumer experience consumers will see up to 10 products at the bottom of their cart accessed via horizontal scroll, e g cart upsell analytics when customers add an item to their cart using the cart upsell feature, we'll mark the 'add to cart' event in google analytics 4 (ga4) with an item attribute labeled 'cart upsell ' this enables you to easily track the number of add to cart events generated by the cart upsell feature example eventmodel { currency "usd", value 40, items \[ { item id "51e993a239c2ab22", item name "butterstuff live budder", affiliation "dispense somerville (rec)", index 0, item brand "ozone reserve", item category "concentrates", item category2 "budder", location id "7ec840a066d21812", price 40, quantity 1, item attribution "cart upsell" } ], send to "g abc123de45" }