Campaign Triggers

normal use normal campaigns to send a one off campaign to your audience by selecting "normal," you will also be able to enable "intelligent timing" when scheduling your campaign birthday reward aiq makes it easy to celebrate your customers by sending them a message on (or around) their birthday you can either use the birthday reward trigger for fully automated yearly sends, or build custom birthday audiences if you want more flexibility option 1 birthday trigger (recommended) the birthday trigger automatically sends a campaign on each customer’s birthday how to? set your campaign trigger = birthday reward in the receipients section resends yearly you only need to set it up once audience selection you can apply filters, but most retailers simply use the all loyalty members audience best for a simple “happy birthday” text or email delivered every year without needing to recreate campaigns option 2 custom birthday audiences if you want to send a campaign before or during a customer’s birthday month, you can use audience traits instead actual birthday contact trait → is their birthday → is true targets customers only on the exact day of their birthday example send a one day only birthday message birthday month contact trait → is their birthday month → is true targets customers for their entire birthday month example send a “birthday month” discount valid for 30 days relative birthday contact trait → is their birthday (relative) in the next x–y days – example “in the next 0–5 days” to capture upcoming birthdays on a rolling basis between {{start date}} – {{end date}} – example run a single birthday campaign in june when using birthday month or relative birthday audiences, the campaign must be recreated each year setting the campaign to “ongoing” will only send once per person as they fall into the audience, it will not resend the next year random lottery send a campaign to a random selection of your audience per day when this option is selected you will be able to "randomly select and send this campaign to audience members per day post purchase survey or review send a campaign to customers who have recently purchased customers will generally receive the message after a few hours to a day, depending on the pos system being used if left on indefinitely, this could lead to higher unsubscription rates as frequent buyers will receive this message every time they make a purchase abandoned cart when customers abandon their cart, they leave without purchasing and the items they added to their cart remain unsold roughly 70% of shoppers abandon their carts without checking out using aiq's abandoned cart notifications, you can target consumers who have abandoned carts and send them a reminder to finish checking out or even share a discount or other incentive abandoned cart notifications work with aiq ecommerce and many of our integrated ecommerce partners more information can be found from our docid\ uv0eqrnydcfticdryc2er guide abandoned cart triggers the first step in sending abandoned cart emails is to receive information about the abandoned cart from your ecommerce provider, so make sure that is connected and the feature is enabled check the docid\ uv0eqrnydcfticdryc2er guide for more info the timing of abandoned cart triggers are sent by your ecommerce provider this can vary by provider, and may be editable both simple and dynamic triggers notify aiq when to automatically send text messages, emails, and push notifications to shoppers who have abandoned their carts simple triggers tells aiq a cart was abandoned shares the customer identifier simple triggers are supported with the following ecommerce solutions docid\ igwdvjnlkqddn k1 i vn ecom blaze ecom (fka tymber) dynamic triggers tells aiq a cart was abandoned shares the customer identifier includes info about the products left in the cart can recommend dynamic alternatives for products with no available stock dynamic content requires aiq marketing pro dynamic triggers are supported with the following ecommerce solutions aiq ecommerce via docid\ xorjbpf4t gc5va2pp3ja docid 8wre7kxy28ttcgwvsuyb1 ecom docid\ k29vk4zechuaz7w2hcxtk how to create an abandoned cart campaign in recipients, you'll see an option to select abandoned cart as your campaign trigger select this and continue on to the content step next, you'll see a filter for the templates already set to "abandon cart" you can use one of these templates create your own custom one click "product feed" to add the dynamic product content to display the abandoned cart items in the message in the modal, select "user abandoned items" note this option will only show if your ecommerce supports dynamic triggers (listed above) continue to review your schedule will be set to "ongoing" launch your campaign find more information about crafting campaigns from docid\ yeopwsehov3mfydjilqzo can i customize the abandon cart window (e g it's set at 2 hours, but i'd like it to be 1 hour)? most of the abandon cart timers are set on the ecommerce side check with your specific provider how do i show the abandoned products in the abandon cart email? you need to add dynamic content to your abandoned cart email template this only works with certain ecommerce providers, outlined above