Marketing
Campaign Reports
11 min
once you begin sending out campaigns, we will begin tracking their performance you can see these metrics by navigating to marketing > reporting reports for individual campaigns are available for 1 year after the final message from the campaign has been sent, then will be archived filters report period users can choose the date range of campaigns they see (e g december 1st, 2024 december 31st, 2024) users can also use one of the pre made date ranges, which include all time this year last 90 days last 30 days last 15 days last 7 days campaign filter by specific campaign names or id channels see campaign builder docid\ yeopwsehov3mfydjilqzo for options tags tags are user created categories to organize campaigns see campaign tags docid\ ispgd9wpvw1sb0g9p031u for details about how to best use tags conversion overview the conversion overview section contains overarching metrics for campaign reporting true false 172false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type strict vs broad attribution strict attribution only tracks conversions where the message recipient has engaged with the campaign prior to converting or making a purchase broad attribution tracks all conversions after a recipient has received a message from the campaign you can toggle between the two by clicking in the top right section of "conversion overview " campaigns a top level summary of campaign metrics can be found above the campaigns table to see detailed info at a channel level, see campaign reports /#channel performance at the bottom of the screen true falsefalse unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type individual columns in the campaigns table will include performance metrics like roi, conversion and rev generated to see detailed info of an individual campaign, click on a row in the campaigns table to access campaign reporting details docid\ kr9elik6qdefcrd4zskzg top converted identifying successful products, brands, campaigns, etc is essential to crafting targeted and effective messaging the top converted section allows you to see in depth data on how various parts of your business generate revenue based on your campaigns you can see conversion data segmented by product brand locations (if you have multiple) top converted products are auto sorted by revenue conversion graphs aiq also includes two graphs in reporting to help you dive deeper into data around conversions and revenue generation so you can best understand how to structure your campaigns top conversions by engagement type shows the user total revenue (and as percentage of the whole) for each type of engagement (e g after a text is sent, after a link is clicked, etc ) conversions over time shows user revenue by date for each type of engagement how do i select which engagements are included in the graphs? click on marketing > campaigns navigate to the review step and scroll down to "conversion tracking" click on "engagements" on the dropdown menu, select which engagements to include in the tracking channel performance false true 136 unhandled content type unhandled content type unhandled content type unhandled content type unhandled content type unhandled content type unhandled content type unhandled content type false unhandled content type false unhandled content type unhandled content type unhandled content type false unhandled content type false unhandled content type false unhandled content type false unhandled content type reporting faqs how do i export campaign reports? click on the more ( ) menu in the top right corner and then click on "download csv " the downloaded csv will include data based on the current filter and view that you have set on the home page (e g , clicking "download csv" while the report period is limited to december 2024 will only include campaigns and data from that period ) if you're looking to access individual campaign statistics, see campaign reporting details docid\ kr9elik6qdefcrd4zskzg