Customers
Personas
Points Modifiers
12min
automatic points modifiers aiq automatically adjusts a customer's persona points total for various reasons examples two personas merge and the points totals for each persona are added into a single persona with a larger points total your loyalty settings have been adjusted , causing updates to the points/dollar or time period calculated for points accrual block adjustments why block adjustments occur when a customer’s points have a negative value, aiq deploys a ‘block adjustment’ to automatically adjust that user’s points back to 0 this is to protect you and your end consumers from a negative customer experience you may turn this off by contacting your account cs rep how customers can become points negative negative points are detected for a persona how customers can go points negative persona un merges file uploads containing negative points totals for personas (legacy points) negative points imported from previous loyalty systems points expiring changes to points expiration logic changes to points accrual logic your pos integration is removed or updated all persona data shared from that connection, including transactions, will be removed other integration changes only a customer’s redemptions may remain available to aiq if we lose access to an integration syncing persona data this can create a negative balance aiq will automatically adjust other aiq performed points modifiers various points modifiers can be made by aiq to allow for multiplying the amount of points earned during a purchase, boosting those points, or even give “zero points” for specific transactions boosts points boosts gift the customer a specific set number of points points boosts can also be given to customers when they enter the “boosted” audience without needing a qualifying transaction points “gifted” via campaigns are treated as boosts boosts are given out once a persona is in the audience, they cannot earn a boost again for the same exact audience id multipliers multiplies the points earned from a transaction gifts a variable amount of points, based on the customer transaction total points earned and the multiplier set at the audience level “zero points” the “zero points” adjustment blocks customers from accruing points for qualifying transactions that occur while they are in the zero points audience or during the time specified within the “modify points for contacts in this audience” audience settings points modification restrictions modifier boost points multiply points zero points points modifier boost amount multiplier amount n/a date modifiers restrict modifier to personas who purchase between restrict modifier to personas who purchase between restrict modifier to personas who purchase between day/time modifiers n/a restrict modifier to happy hours by day n/a transaction modifiers n/a purchased brand sku category payment method aiq store ids purchased brand sku category payment method aiq store ids boosts, multipliers, and points zeroing events are “sticky” this means the adjusted points do not expire are not recalculated in the case of a full or partial refund custom points logic accounts subscribed to loyalty at the enterprise level have additional custom logic options available reach out to your aiq success manager or our support team for more information on implementing custom logic for your enterprise loyalty subscription custom expiration logic available for legacy points automatic points blocks audience points adjustments custom points redemption and depletion logic faqs i'm seeing a lot of recent block points adjustments, why did this happen? one example may be if you've changed your points expiration start date (or removed it altogether), every single sale before the date set (or all, if date removed) will then be eligible for points expirations if you also change your 'days until points expire', that can result in many block adjustments happening we show a double confirmation on the save for loyalty changes for this reason be careful, you have been warned!!