Customers
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Audiences
Audience Traits

Other Traits

4min
location traits the location trait indicates if the persona was seen within a geo fence, providing insights into their physical presence in specific areas trait name trait description selection options seen within geo fence indicates if the persona was seen within a geo fence after, on, before, between, in last, in next call traits call traits provide detailed analytics on a persona's interactions with phone calls, offering insights into engagement and communication effectiveness these traits track the number of received calls, calls that went to voicemail, calls answered by a person, and completed voice message playbacks, helping to segment customers based on the persona's responsiveness and interaction preferences trait name trait description selection options number of received calls the number of received calls more than, exactly, less than, in range number of received calls that went to voice mail the number of received calls that went to voicemail more than, exactly, less than, in range number of received calls that were answered by a person the number of received calls that were answered by a person more than, exactly, less than, in range number of calls where voice message playback completed the number of calls where voice message playback was completed more than, exactly, less than, in range received a call indicates if a call was received after, on, before, between, in last, in next received a call that went to voice mail indicates if a call went to voicemail after, on, before, between, in last, in next received a call that was answered by a person indicates if a call was answered by a person after, on, before, between, in last, in next completed listening to voice message playback indicates if voice message playback was completed after, on, before, between, in last, in next received per order msg indicates if a per order message was received after, on, before, between, in last, in next terpli recorded traits terpli traits provide insights into a persona's interactions with terpli's review and recommendation system, helping to understand engagement and preferences these traits track the number of general terpli actions, review actions, review discount actions, recommendation actions, and recommendation discount actions, allowing for a detailed segmentation of persona behavior within based on information from the terpli platform trait name trait description selection options number of any terpli actions the number of any terpli actions more than, exactly, less than, in range number of terpli review actions the number of terpli review actions more than, exactly, less than, in range number of terpli review discount actions the number of terpli review discount actions more than, exactly, less than, in range number of terpli recommendation actions the number of terpli recommendation actions more than, exactly, less than, in range number of terpli recommendation discount actions the number of terpli recommendation discount actions more than, exactly, less than, in range