Abandoned Cart Notifications
When a customer abandons their cart, they leave without making a purchase, and the items they added to their cart remain unsold.
Roughly 7 out of 10 shoppers abandon their carts without checking out
Using AIQ's Abandoned cart notifications, you can target consumers who have abandoned carts and send them a reminder to finish checking out or even share a discount or other incentive.
Abandoned Cart Notifications work with many e-commerce providers and AIQ Ecommerce.
The first step in sending abandoned cart emails is to receive information about the abandoned cart from the ecomm provider
Your ecomm provider will notify AIQ via an abandoned cart trigger when a cart has been abandoned
Abandoned Cart Triggers are sent by your ecomm provider when they determine a cart has been abandoned. This can vary by provider and may be able to be changed via your ecomm settings.
- Tells AIQ a cart was abandoned
- Shares the customer identifier
Simple triggers are supported with the following ecommerce solutions:
- Tells AIQ a cart was abandoned
- Shares the customer identifier
- Includes information about the products left in the cart
- can recommend dynamic alternatives for products with no available stock
- *Dynamic content requires AIQ Marketing PRO*
Dynamic triggers are supported with the following ecommerce solutions:
Simple and Dynamic triggers notify AIQ when to automatically send text messages, emails, and push notifications to shoppers who have abandoned their carts.
Simple Abandoned Cart Notifications
- Remind customers of their abandoned cart
- Can include manually created custom incentives and messaging
Dynamic Abandoned Cart Campaigns
- Remind customers of their abandoned cart
- Can include manually created custom incentives and messaging
- Can include dynamic personalized recommendations, discounts, and other incentives targeting the customer based on their shopping habits and products left in cart
- *Dynamic content requires AIQ Marketing PRO*
Activate AIQ Ecommerce and enable the Cart API or link your AIQ account to a supported Ecommerce Solution via one of our supported Integrations.
Abandoned Cart Template
Download the Abandoned Cart template from the Templates page of your AIQ account.
Abandoned Cart Campaigns
The campaign generated from the Abandoned Cart template will include the Abandoned Cart Trigger to send a notification for simple and dynamic triggers.
This Abandoned Cart Campaign can be endlessly cloned with further customizations added based on the rules for Simple and Dynamic Abandoned Cart Triggers outlined above.
Find more information about crafting campaigns from our Campaign Builder support guide.