Marketing
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Legacy: Campaigns
Legacy: Campaign Builder

Legacy: Abandoned Cart Notifications

9min
when a customer abandons their cart, they leave without making a purchase, and the items they added to their cart remain unsold roughly 70% of shoppers abandon their carts without checking out using aiq's abandoned cart notifications, you can target consumers who have abandoned carts and send them a reminder to finish checking out or even share a discount or other incentive abandoned cart notifications work with aiq ecommerce and many of our integrated ecommerce partners abandoned cart triggers the first step in sending abandoned cart emails is to receive information about the abandoned cart from your ecommerce provider, so make sure that is connected and the feature is enabled see integrations docid\ uv0eqrnydcfticdryc2er for info about your specific provider the timing of abandoned cart triggers are sent by your ecommerce provider this can vary by provider, and may be editable both simple and dynamic triggers notify aiq when to automatically send text messages, emails, and push notifications to shoppers who have abandoned their carts simple triggers tells aiq a cart was abandoned shares the customer identifier simple triggers are supported with the following ecommerce solutions dutchie docid\ igwdvjnlkqddn k1 i vn ecom dynamic triggers tells aiq a cart was abandoned shares the customer identifier includes info about the products left in the cart can recommend dynamic alternatives for products with no available stock dynamic content requires aiq marketing pro dynamic triggers are supported with the following ecommerce solutions aiq ecommerce via cart api docid\ xorjbpf4t gc5va2pp3ja i heart jane docid 8wre7kxy28ttcgwvsuyb1 ecom shopify docid\ k29vk4zechuaz7w2hcxtk how to create an abandoned cart campaign assuming you've connected your ecommerce provider (see steps above) to create the trigger, now you'll need to create the campaign pre requisite connect your ecommerce provider navigate to marketing > campaigns and create a new campaign select which channels you'd like to use for abandon cart email is the most common on the recipients screen, select campaign type of abandon cart if you want all your customers to receive these abandon cart messages, choose all subscribed users this will automatically include the abandoned cart trigger from your integrated ecommerce to send a notification for both simple and dynamic triggers on the content screen, you'll see a filter for the templates already set to "abandon cart" you can use one of these templates create your own custom one click "product feed" to add the dynamic product content to display the abandoned cart items in the message in the modal, select "user abandoned items" note this option will only show if your ecommerce supports dynamic triggers (listed above) continue to review on the review screen, your schedule will automatically set to "ongoing" set live find more information about crafting campaigns from legacy campaign builder docid\ nol kwxgt34s2xxgmhy j faqs can i customize the abandon cart window (e g it's set at 2 hours, but i'd like it to be 1 hour)? most of the abandon cart timers are set on the ecommerce side check with your specific provider how do i show the abandoned products in the abandon cart email? you need to add dynamic content to your abandon cart email template this only works with certain ecommerce providers, outlined above my ecommerce provider does not support abandon cart, how do i get that functionality built? there are 2 steps to abandon cart your ecommerce provider would need to send us the abandoned cart using our /v2/cart info in our dev docs ecommerce integration docid\ c5k0ele75m7lvwjtxjnzc once step 1 is complete, aiq can build the piece that supports dynamic content using the data sent to us from that endpoint don't see your ecommerce provider on the list that supports abandon cart functionality? reach out to them first to get step 1 built